Apple CEO Tim Cook looks at a conversation on mental health during a spouses’ event on the last day of Asia-Pacific Economic Cooperation (APEC) Leaders Week at Apple Park in San Francisco, California on November 17, 2023.
Andrew Caballero-Reynolds | AFP | getty images
Apple And disney X (formerly Online advertising campaigns on Twitter have been stopped.
warner bros discovery And Lions Gate Entertainment The company is also suspending campaigns on the social media service, company spokespersons confirmed.
Apple’s move was first reported by Axios and Disney by The New York Times.
The iPhone maker was singled out as one of the few big companies in a report published this week by the Media Matters for America nonprofit, which includes IBMPraise, Oracle and Infinity whose OnlineX advertisements were displayed “next to material promoting Adolf Hitler and his Nazi Party”.
An IBM spokesperson said Thursday that the tech giant would pause its online advertising campaigns on X, explaining that the tech giant “has zero tolerance for hate speech and discrimination and we have investigated this completely unacceptable situation.” “I have immediately suspended all advertising on X.”
a spokesperson for Comcast, which owns Bravo and Xfinity and is also the parent of CNBC, said yesterday that it was investigating the situation. Apple and Oracle did not respond to requests for comment.
A coalition of 163 Jewish leaders, activists and academics representing both major political parties also issued a statement this week in response to Musk’s recent behavior, calling on businesses like Disney, Apple and Amazon “through their advertising spending. There were calls to end funding to X.
The group X Out Hate originally urged those companies to suspend their online ad campaigns on That the ADL was “falsely trying to destroy this platform.” “He and I are being accused of being anti-Semites.”
At the time, ADL CEO Jonathan Greenblatt, who also criticized Musk’s recent controversial X posts this week, dismissed the Tesla chief’s rhetoric as merely a “frivolous lawsuit threat.”
The Jewish leaders said in their latest statement, “It’s been two months since we originally called on big advertisers like Apple, Google, Amazon and Disney to stop investing money on X as anti-Semitism spread on the platform ” “Nothing has changed. Except the danger in which Jews are.”
Also on Friday, the White House publicly criticized Musk over the billionaire’s tweets. White House spokesman Andrew Bates said, “It is unacceptable at any time to repeat the despicable lies behind the most lethal act of anti-Semitism in American history.”
Steven Kovach and Alex Sherman contributed reporting
Watch: IBM halts advertising on X after receiving backlash from Elon Musk for anti-Semitic post.
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